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Getting Answers: Rebounding economy could be good for new businesses

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MADISON (WKOW) -- The rebound of Wisconsin's economy has begun and experts say there's a lot of pent up demand for services right now.

We're getting answers about the bounce back to business after the pandemic.

Consultants tell us businesses that deal with cleaning and restoration, never saw a negative impact, but places like gyms did. Now they're expecting a similar surge to what they see in January when people are making their new years resolutions.

"Because people are cooped up, they haven't been able to do stuff and you're going to see this in the bounce," said Perry Zukowski, FranNet Consultant.

Carrie Lockton is hoping that will work in her favor. She's signed on to open two boutique-style gyms in the Madison area called D1 Training. It's something she's wanted to do for a while and she knows now there are added challenges.

"I think the number one obstacle that we see right now is just we really want the community to feel safe when they come into our new business," said Lockton.

Experts expect smaller gyms, like the ones Lockton plans to open, to do better than larger locations because they think people will feel safer knowing all the equipment is clean and used by fewer people.

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