MARATHON COUNTY (WKOW) -- A new report shows dairy -- and specifically milk sales -- are up across the country.
Experts say during the coronavirus pandemic, more people have been buying milk to cook and bake at home.
But the pandemic has also posed challenges for farmers.
Heather Schlesser is a dairy agent for UW-Extension Marathon County. She says, "I mean they went really low during COVID and everyone was contracting prices trying to make money so they can stay afloat. And what we've seen is those prices have actually come up higher than what they were anticipating. Higher than those contractable prices."
According to data from Nielsen, from January through July, U.S. milk sales were up 8 percent from this time last year. Dairy farmers of Wisconsin say sales are up 10 percent.