U.S. Army facing a recruiting shortage

(WKOW) — The U.S. Army is looking for thousands of new soldiers.

It fell short of its recruiting goal this year by more than 6,000.

Fewer young people between 17 and 24 are enlisting.

The Army is trying to modernize its recruiting using a digital strategy and it’s also highlighting traditional benefits of service.

“When you come out of the Army after serving honorably, you have the GI Bill, which I just used for my children and basically paid $90,000 for college,” said Major Gen. Frank Muth.

Army officials say the low unemployment rate and a lack of awareness about the Army contributed to the shortage of recruits.

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