MADISON (WKOW) – Scientists from across Wisconsin met at UW-Madison this weekend to discuss how to most effectively communicate the topic of climate change with the public.
27 Storm Track Chief Meteorologist Bob Lindmeier organized the event because he wants more climate change activism. He says, “We need more TV meteorologists to speak out on the issues of climate change.”
Because on-air meteorologists are the sole scientist that many people see on a regular basis, it’s a perfect platform to discuss complicated topics like climate change.
This is especially true in this day and age since it is so easy to find false or misleading information on the internet.
The group heard presentations from atmospheric science professors from UW, governmental scientists from the National Weather Service and Nelson Institute for Climatic Research, and from Bob Lindmeier, himself.
After, there was a round table to discuss ideas between the audience and presenters.
About 30 people attended with more watching the live stream remotely. Several broadcast meteorologists from other Madison-area stations were a part of the conversation, too.